A Delectable Journey from Bathtub Beginnings to Asda Exclusive

HIGHLAND FINE CHEESES, an artisanal cheese producer with humble beginnings in the 1950s, has achieved a significant milestone by securing its first retail listings for three exclusive cheeses in 54 Asda stores across Scotland. The trio of delectable offerings, Minger, Fat Cow, and Blue Murder, promises to tantalise the taste buds of cheese enthusiasts just in time for the festive season.

The Cheesy Trio: Minger, Fat Cow, and Blue Murder

• Minger: This bold and pungent cheese boasts a runny texture when perfectly ripe.
• Fat Cow: Tailored for dishes typically calling for Swiss cheese, Fat Cow adds a rich and savoury touch.
• Blue Murder: Mould-ripened and meaty in flavour, Blue Murder presents a unique and indulgent experience.

These new additions join Highland Fine Cheeses’ existing repertoire, allowing Asda customers to savour a total of six artisanal delights, including the signature Highland Brie, Black Crowdie, and Strathdon Blue.

A Rich Heritage: From Bathtub to Shelf

The Stone family, the visionary force behind Highland Fine Cheeses, embarked on their cheese-making journey with a small batch of Crowdie crafted in a bathtub. Today, under the leadership of Rory Stone, the family continues to hand-make traditional cheeses, focusing on mould-ripened and washed rind styles, creating a range of world-class creamy cheeses.

Rory Stone, Owner of Highland Fine Cheeses, reflects on the momentous occasion, saying, “Our new artisan cheeses are available in Asda, the first major retailer to stock these products! The business has come a long way from making cheese in the bathtub to seeing it on the supermarket shelves!”

Passion for Quality and Innovation

Highland Fine Cheeses’ commitment to quality and innovation is evident in its improved packaging designed for stronger shelf standout. The company’s dedicated team crafts European-style cheeses by hand, using locally sourced cow’s milk from traditional breeds. The cows, known for being free-roaming and grass fed, contribute to the distinctive flavours that characterise Highland Fine Cheeses.

Ashley Connolly, Local Buying Manager at Asda, expresses enthusiasm for the partnership, stating, “We’re over the moon about our new partnership with Highland Fine Cheeses. I’m sure these lines are going to feature heavily on the festive cheese boards!”

As Highland Fine Cheeses continues to weave its cheesy tale, the Asda exclusive brings a touch of artisanal craftsmanship to holiday celebrations, inviting customers to embark on a flavorful journey inspired by the pages of renowned British food magazines.