Sweet Dreams on Rails: Mackie’s and Caledonian Sleeper Launch Golden Ticket Giveaway

25/07/2024
Mackie's X Caledonian Sleeper

A sweet journey awaits one fortunate winner in a golden ticket giveaway launched on National Ice Cream Day, 21 July.

Mackie’s of Scotland and Caledonian Sleeper have joined forces to offer an exclusive prize package.

The lucky winner and a guest will enjoy a memorable trip on the Caledonian Sleeper train, complemented by a year’s supply of Mackie’s ice cream and chocolate

To enter, participants must submit their entry on the Caledonian Sleeper website.

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The competition kickoff coincided with a special treat for passengers at Euston station, who received complimentary mini tubs of Mackie’s ice cream from a custom-designed ice cream trike

This event also marks the expansion of Mackie’s partnership with Caledonian Sleeper.

L-R: Drishti Bhora and Shoel Salim Shaikh, Guest Experience Lounge and Support Hosts at Caledonian Sleeper

From July 22, they will begin providing mini ice cream tubs in the Euston lounge for Caledonian Double En-suite and Club En-suite guests.

Kathryn Darbandi, Managing Director at Caledonian Sleeper, said: “Thanks to Mackie’s, our guests have been enjoying a sweet taste of Scotland onboard for a number of years, with Mackie’s chocolate available onboard.

“It’s fantastic that we are able to grow this partnership with Mackie’s and to give a lucky winner the chance to win a fantastic prize which could bookend a beautiful holiday or an overdue visit to family and friends on the other side of the UK.”

Stuart Common, Managing Director at Mackie’s of Scotland, said: “To celebrate Mackie’s continuing partnership with Caledonian Sleeper, we’re excited to give one lucky person the chance to experience a trip on the iconic train.

“Seeing Mackie’s bars of chocolate touring the UK has been fantastic and we’re delighted to be providing a further taste of Scotland at the Euston lounge.

“If you have an interest in trains, travelling or ice cream then this is the competition for you!”

Amanda Drummond, Partnership Marketing CRM Lead at Caledonian Sleeper

The competition runs from July 21 to August 31, and the winner will be announced the week of September 2

The grand prize includes two return tickets on any Caledonian Sleeper route in a Caledonian Double or Club room, a year’s supply of Mackie’s ice cream (in voucher form) and 52 chocolate bars. Daily smaller prizes are also available.

This promotion follows Mackie’s recent expansion in the UK market, with increased distribution across major supermarket chains

As one of the UK’s top ice cream brands, Mackie’s produces its ice cream using fresh milk and cream from their family dairy farm in Aberdeenshire.

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