The Association of Scotland’s Self-Caterers (ASSC) has today launched its 2026 Manifesto for the upcoming Scottish Parliamentary Elections, setting out a clear call to all political parties to champion fair regulation, evidence-based policymaking and sustainable growth across Scotland’s £1bn self-catering sector.
The manifesto, Championing Scotland’s Self-Catering: Fair Regulation, Strong Partnerships, Sustainable Growth, highlights the vital role self-catering plays within Scotland’s tourism economy, one which supports more than 29,000 jobs, driving local employment and spending in rural, island and urban areas alike.
The ASSC also calls for a reset in the relationship between government and tourism businesses, with a move away from piecemeal regulation towards proportionate, coherent and market aware policy that supports sustainable growth while addressing genuine community concern.
The six key priorities set out in the ASSC’s manifesto include:
· Fair, lawful and proportionate reform of short-term let regulation: secured through a clearer separation of planning and licensing, as well as protection for compliant operators from disproportionate enforcement.
· Ending the scapegoating of self-catering in housing policy: self-catering accounts for just 0.8% of Scotland’s housing stock while boosting the economy by £1bn, so it is time to change the narrative.
· A new partnership model between government and industry: the creation of a new statutory Tourism & Hospitality Partnership Forum with earlier, structured engagement on policy design.
· Future-fit regulation reflecting market conditions and cumulative regulatory impact: using impact assessments before introducing yet more regulation or taxation affecting tourism.
· A fair fiscal framework for tourism: with much-needed reform of Non-Domestic Rates and recognition of the sector as a key growth industry in Scotland’s economic strategy.
· A simple and deliverable visitor levy: use of a simple flat rate for those councils who wish to proceed, and shifting liability from operators to guests supported by QR-code or online payment systems.
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The ASSC argues that tourism remains one of Scotland’s most resilient and dynamic industries, and that self-catering underpins its success, particularly in sustaining local economies and communities. The manifesto therefore recommends the next Scottish Government to champion tourism through a dedicated Minister for Tourism.
Commenting on the launch, Fiona Campbell MBE, CEO of the Association of Scotland’s Self-Caterers, said:
“Scotland’s £1bn self-catering industry is at the heart of this country’s tourism success, supporting jobs, local communities and economies in every corner of the land. As we look ahead to this important election, our message is clear: fair regulation, strong partnership and evidence-led policy are essential if tourism is to continue delivering for Scotland. This manifesto sets out a positive, practical route forward, one which reflects the real-world experience of thousands of small businesses. The ASSC wants to usher in a new era of collaboration between government and industry, and we are calling on all parties to work with us to reset the relationship with business, rebuild trust, and create the conditions for sustainable growth which benefits us all.”
