Scottish craft beer giant Brewdog has announced significant job cuts after recording a £37 million loss last year, marking its fifth consecutive year of pre-tax losses. The company, headquartered in Ellon, Aberdeenshire, is implementing these changes as part of a major business restructuring in response to ongoing financial pressures.
Brewdog, one of Scotland’s most prominent beer brands, revealed it is cutting jobs across multiple areas of the business following a challenging financial year. The firm has posted a loss for the fifth year in a row, with the latest accounts showing a £37 million deficit before tax. This persistent downturn has prompted management to take “difficult but necessary” actions to safeguard the company’s future.
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Employees affected by the restructure were informed earlier this week. While the exact number of roles at risk has not been disclosed, the job cuts are understood to affect both brewery operations and office-based staff at Brewdog’s Aberdeenshire headquarters. The move comes as Brewdog faces rising costs, increased competition in the craft beer market, and continued challenges following the pandemic.
The job losses underline the ongoing pressures in the UK brewing and hospitality sector. Brewdog has expanded rapidly over the past decade, growing from a local microbrewery to an international brand with bars and venues around the globe. However, the company has faced criticism over its management style and ambitious expansion plans in previous years, and the latest financial results suggest further belt-tightening will be required.
A Brewdog spokesperson stated that the restructuring was a “last resort” intended to set the company on a stable footing for future growth. The company remains committed to supporting its staff during the transition and says it will continue investing in its core brewing operations and new product development in order to recover and grow in the increasingly competitive drinks market.
