Isle of Barra Distillers has secured two new major export agreements with China and Hong Kong. Working with two distribution partners, this brings the independently owned distillery’s award-winning spirits to key Asian markets for the first time.
This landmark export agreement follows the end-of-year financial results for 2024 showing a 26.2% increase in revenue for the island-based distillery from the previous year.
Michael Morrison, Co-Founder and Managing Director of Isle of Barra Distillers, said: “Export is a vital component of our business – last year we saw a massive 85% uplift year on year for export sales from deals across Europe and India and we’re feeling optimistic about 2025 despite the difficult market conditions. We’re incredibly grateful to our new export partners for collaborating with us and helping us bring a wee taste of our Hebridean home to new markets.
“Last year was such a monumental year for us – we secured new listings in Sainsbury’s and Waitrose and saw strong results, we launched our very first blended whisky, we brought in five new team members, opened an office on the mainland and started construction on our new distillery in Eoligarry. None of this, of course, would be possible without our incredible team. Their dedication and resilience, particularly in challenging times, have been inspiring.”
Isle of Barra Distillers was Founded in 2017 by Katie and Michael Morrison. The husband and wife Barra natives wanted to create a future for their family and generations to come and, in doing so, founded Scotland’s most westerly distillery.
In December last year, Isle of Barra Distillers officially broke ground on its new distillery in Castlebay on the Isle of Barra. The £12 million distillery will be the largest single private investment ever made on the Scottish island in the Outer Hebrides and will bring major benefits to the island’s economy and community. The distillery is scheduled to open in October 2026 with production starting shortly after.